GoodGuide is a industry and consumer trusted site that analyzes personal care product ingredients and safety on a 0 to 10 rating. Exert earned the best rating “10”.

GoodGuide ratings are trusted by large big-box retailers like Walmart and Target. These retailers require suppliers to disclose formulations and GoodGuide analyzes the ingredients and their safety. Learn more about GoodGuide ratings by clicking on the rating scale below.